Fleck is now Ariston
Fleck durability and Ariston technology come together.
ARISTON INTEGRATES THE FLECK BRAND AND INCREASES ITS PREMIUM PORTFOLIO OF TERMOS UNDER THE DUO RANGE AND THE FLECK RANGE
Last Thursday, June 29, Ariston held an event in Madrid to officially present the integration of the Fleck brand as a new Ariston range
Barcelona, 04 July 2023. Ariston, world leader in heating solutions and hot water production, announces the official integration of the Fleck brand into its professional channel. This integration represents an important step in Ariston’s commitment to offering premium quality products and further consolidates its position in the global hot water market.
The event led by Rubén Santos, Commercial Director Spain and Lara Rodriguez, Marketing Director of Iberia offered a clear message about the group’s commitment to continue giving value to thermoses through the integration of Fleck with Ariston. This makes it possible to create a new Premium range that combines the characteristic durability of Fleck with the innovative technology of Ariston, under the motto “Durability of Fleck and Technology of Ariston come together for sustainable comfort“. This synergy between the two leading brands in the industry represents a unique opportunity to offer customers complete and efficient solutions in terms of heating and hot water production.
The new Premium range, made up of highly efficient and sustainable thermoses, will be divided into two main lines: GAMMA DUO and GAMMA FLECK. These lines represent the perfect fusion between Fleck’s signature durability and Ariston’s innovative technology, including connectivity, providing a total comfort experience for users.
Within this new Premium range, the launch of the DUO Range stands out, which brings a novelty to its products in the professional channel. The Fleck DUO 5 thermos is replaced by the VELIS WIFI model, the best thermos on the market in terms of innovation and connectivity.
During the event, the launch of a new product was presented in the professional channel: VELIS WIFI, a clear bet for a premium double tank thermos with integrated connectivity to increase its energy efficiency. It stands out for its compact and elegant design, with a depth of only 27.5 cm, which allows for easy installation in small spaces without compromising performance. To encourage this launch, Ariston is offering a double promotion:
• The first is a sell-out promotion to promote Velis WIFI in the professional channel, offering gifts to MyTeam club installers for the purchase of Velis, valid until July 15: https://myteam.es/ posts /velis_wifi_public
• The second promotion available until July 31, in which the protagonists will be the warranty extensions that will be given away with the purchase of the Velis WIFI: https://e-ariston.es/promocionariston/
Strong commitment to sustainability
According to Lara Rodriguez, the group’s commitment to sustainability has become more ambitious by betting on sustainable comfort, proof of this is the integration of sustainability in the group’s vision and mission, the new goals set for 2030 and the integration of sustainability in the brand strategy itself. During the event, a new project was presented for the first time: “Camí feia les 100”, a new initiative that will mark the way to achieve the echo indicators marked for 2030 coinciding with the deadlines of the 2030 agenda for sustainable development and the celebration of Ariston’s 100th anniversary. “We see this as an opportunity to reaffirm the role we want to play in contributing to the sustainability of future economic, social and environmental ecosystems in the 5 areas of action: solutions, operations, people and community, customers and governance” – commented Lara .
Fleck’s integration with Ariston represents an important milestone in the hot water industry. This strategic alliance will allow the two brands to join forces to offer innovative and sustainable solutions, thus contributing to greater comfort and well-being for users. The combination of the experience and technical knowledge of the two brands will result in superior quality products that will meet the most demanding market expectations.
For more information on the integration of the brands, the new Premium ranges and the launch of the VELIS WIFI, we invite you to visit the website https://www.e-ariston.es/fleck-ahora-es-Ariston/ where you will find complete details about the features and benefits of the products.
About Ariston
Ariston is the leading and most international brand of the Ariston Group. Born in Fabriano (Italy) in 1930, Ariston is currently a global expert in the heating and domestic hot water sector. Ariston aims to bring sustainable comfort to the homes of millions of families around the world, with high-quality products characterized by their high performance, durability and iconic Italian design. Thanks to its long history, Ariston takes on the challenge of bringing sustainable comfort to every home.
The best for your home
Durability
95% of our products do not require technical interventions in their first 5 years, with optimal quality in our after-sales services. At Ariston we bet on maintenance with our warranty extensions. In addition, we count on the implementation of World Class Manufacturing methodologies, since 2011.
Technology
Our products are renewable and super efficient. 72% of revenue comes from highly efficient and renewable solutions, with a wide range of state-of-the-art heat pumps. At Ariston we are committed to ID, incorporating hydrogen into our solutions, and adding connectivity, already present in all heating and hot water segments.
Sustainability
At Ariston we make a double bet: home and planet. With the value of home care, as well as the design and engineering of our products, from our Italian heritage. We are masters of sustainable comfort, incorporating advanced features into our solutions for a superior experience.
New Premium Duo Range
We continue to give value to thermoses
Trust the market-leading thermos
Velis WIFI
NEW FLECK PREMIUM RANGE
We continue to give value to thermoses
Fleck NIL and Fleck BON
The Fleck NILO and Fleck BON electric thermoses are now part of Ariston’s new Fleck premium range. Characterized by its great durability, thanks to the Smalt Power System; ability to memorize the user’s consumption habits with the ECO EVO function, and the possibility of installing them both vertically and horizontally (they are multi-position).
At Ariston we continue to give value to thermoses with these models that offer superior performance and great adaptability to the needs of each user.
Discover the whole range
DUO range: Flat terms with double tank, now with integrated connectivity.
FLECK range: The durability of Fleck with Ariston technology. Incorporates Fleck Smalt Power System coating that extends durability to the maximum.
Hybrids: The only class A thermos with mini heat pump. The most efficient on the market manages to save more than 50% compared to a conventional class B thermos.
Smart: A new hot water experience, with more hot water availability, electronic temperature regulation and extended warranty.
Mechanical: Effective and durable terms with external and mechanical temperature regulation.
Great capacity: Terms of great durability for places with high demand for hot water.
Small capacity: The most compact range that fits any space without losing performance.
